Owner Assistance Consulting

Elsden Westcape Limited provides a dedicated area of focus in hospitality development – we offer specialized advisory and consulting services exclusively to support independent owners and investors who are new to the hospitality industry.

Through our extensive experience of providing consultancy work for various hospitality developments, we recognize that first-time hoteliers require a high degree of hand-holding, something that most large consultants are reluctant to accommodate. Elsden Westcape Limited is able and willing to provide the full commitment necessary for inexperienced hoteliers, especially during the initial stages of planning and development.

As Development Managers, we operate as the owner’s representative, acting in the interest of the owner. In this capacity, we provide advice across the whole spectrum of the hospitality project, from concept to operational handover.

Pre-Project Planning

• Asset Development: An investment into the hospitality industry is a serious consideration; therefore, it is critical to have a well-planned, articulated project concept.
• Suitability Appraisal: We are present at the outset to provide guidance to developers at this critical stage of project planning, examining financial feasibility, location and design configuration.
• Feasibility Studies: We conduct a comprehensive evaluation of third party feasibility studies and we also present recommendations from a hospitality perspective.
• Design Criteria: A careful review of the location is undertaken to assess the existing environment in comparison with the master plan to outline limitations or highlight opportunities. This approach creates a framework for recommendation and ensures that the design solution meets the vision.

Project Development

• Concept (Master Plan, Project Evaluation, Concept Review, Facilities Selection, Target Market)
• Design (Design Brief, Concept Design, Schematic Design, Design Development, Interior Scheme)
• Brand (Operator Selection, Discovery, DNA, Organization, The Customer, Application)
• Technical Services (Consultants, Documentation, Milestone and Construction)

Pre-Opening Consultancy

• Handover to Management
• GM Recruitment
• HoDs Recruitment
• SOP’s, Check Lists
• Budget, Forecast
• PMS, CRM, RS, POS

Upon the request of the owner/investor, Elsden Westcape Limited can continue to represent the owner/investor in supervising overall operations of the management company for a stipulated duration. This will help ensure a seamless takeover by appointed Hotel Operator.